Women’s HeartAdvantage is a market-exclusive program designed to drive your cardiovascular service line. Using a proven model Women’s HeartAdvantage targets women with or at-risk for heart disease and moves them from awareness of your cardiac services to loyal customers. Women’s HeartAdvantage provides a comprehensive approach for creating competitive advantage for your cardiac service line through segmentation, physician engagement, ER/EMS strategies and proven consumer marketing.

Women’s HeartAdvantage can…

• Position your health system as the preferred choice for cardiac care
• Equip you with a programmatic framework incorporating marketing strategies to accelerate your market growth
• Prepare and engage physicians to meet the demands and expectations of proactive, knowledgeable consumers
• Empower women and their physicians to work together to improve heart health
• Give you a quality-differentiated brand to help you gain competitive advantage in your marketplace
• Stimulate demand and help prepare your staff to respond to the unique needs of women in the ED

The Women’s HeartAdvantage program includes…

• Customized consumer market research providing insight into your cardiac market and brand
• Strategic action plans to drive cardiovascular service line business growth
• Physician engagement strategies and communication tools
• Consumer-tested marketing tools and messaging
• ROI tools to measure success
• Implementation guide with program management tools
• Onsite planning and ongoing step-by-step consulting to promote program success
• Continuing education through monthly eNews pieces with new, customizable tools and relevant information; monthly webinars, and online eSource